Softer skin starts in the shower.

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Cheeky
4.8 stars | 3,700+ reviews | Clinically tested

6 Reasons Why Cheeky Is the Answer to Your Dry Skin

Your skin needs oil to stay hydrated. But most body washes (and a lot of bar soaps) wash it all away. Cheeky takes off grease and grime but adds moisturizing ingredients like shea butter and jojoba oil back into your skin.

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Moisturize while you shower
01

Moisturize while you shower

We pack every bar with shea butter and jojoba oil, so you moisturize while you wash. In our clinical study, skin hydration rose nearly 78% within 15 minutes and stayed about 62% higher two hours later.*

“I lotioned after every shower my whole life but since switching to this soap I don't feel dry like I need to or feel like there is a film on my skin like the moisturizing body washes.”

Nolan R., verified buyer

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Cleans without stripping your skin
02

Cleans without stripping your skin

Body wash cleans with detergents that can strip your skin, which is why so many people reach for lotion the minute they towel off. Cheeky is a gentle cleanser that is still incredibly effective at taking off dirt and grime.

“I used to struggle a lot with itching dry skin after the shower. Cheeky leaves my skin smooth and eliminated my itching.”

Nicholas L., verified buyer

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Smoother skin (goodbye, flakes)
03

Smoother skin (goodbye, flakes)

Rough, flaky patches are usually dry skin sitting on the surface. With regular use, 9 in 10 people in our clinical study said their dry patches looked better.*

“This soap(and soap bag) however has made my skin the smoothest it has ever been.”

Faith G., verified buyer

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Scents you'll love, even with sensitive skin
04

Scents you'll love, even with sensitive skin

A lot of people with dry, sensitive skin give up on scent because fragranced soap sets them off. Every person in our clinical study said our soap felt gentle and non-irritating.* We develop every scent with a master perfumer.

“Great smelling soap! I have eczema and can't really use fragrant soaps but these have been fine on my skin which is really awesome.”

Jeremiah P., verified buyer

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No new routine. Just swap your soap.
05

No new routine. Just swap your soap.

You don't need a ten-step routine or another bottle on the shelf. Take out the soap you're using now and put Cheeky in its place. Same shower, same time, and your skin gets moisturized while you wash. There's nothing extra to put on after and nothing new to remember.

“Not having to apply body lotion each morning after getting out of the shower saves me a lot of time each morning.”

Benjamin B., verified buyer

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Trusted by over 100,000 customers
06

Trusted by over 100,000 customers

More than 100,000 customers have switched to Cheeky, and over 3,700 have left a review, with an average of 4.8 stars. Plenty of them came in skeptical of a soap made by a YouTuber and stayed because of how their skin felt.

“I was initially skeptical of a YouTuber product, but the softness of my skin doesn't lie.”

Isaiah S., verified buyer

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Real customers, real showers

Your Dry Skin Starter Bundle

Six moisturizing bars, a soap saver tray, and two soap bags, with 10% off and free U.S. shipping.

$62 $55.80 Save 10%FREE U.S. SHIPPING

Pick your barsYour six bars

6/6

Mix and match. Repeats are fine.

License to Clean

License to Clean

A dark musk balanced with bright citrus

1
CaseOh's Cocomo

CaseOh's Cocomo

A tropical blend of creamy coconut, juicy pineapple, and sweet vanilla

1
Bahami Mommy

Bahami Mommy

A sweet blend of tropical fruits

1
LoFi Lavender

LoFi Lavender

A relaxing blend of lavender and honey

1
Sundae Scaries

Sundae Scaries

A calming scent of vanilla bean ice cream. Heavy grit.

1
Touch Grass

Touch Grass

An earthy blend of peppermint and tea tree

1
Cherry Bomb

Cherry Bomb

A juicy blend of cherry and vanilla

Reze

Reze

Soft florals & sweet citrus with smoky woods underneath

+$1
Blue Moon Weed

Blue Moon Weed

A soft floral fragrance evokes Frieren's memories of Himmel

+$1
Squeaky Queen

Squeaky Queen

A soft and sweet scent with a demonic edge

Gamer Gunk

Gamer Gunk

Crushed ginger, bright bergamot, and crisp apple

GEEGA's Schmelon

GEEGA's Schmelon

A soothing blend of cucumber and Melon

Zoltraak

Zoltraak

A warm and spicy fragrance signifying Fern's immense power

+$1
Pulp Francis

Pulp Francis

A heavenly blend of sweet citrus scents

SPOAP (Spa Soap)

SPOAP (Spa Soap)

A refreshing blend of eucalyptus and citrus

Just Soap

Just Soap

No fragrance, all the moisturizing ingredients

Included with your bundle

Included

Everything you need to get the most out of your bars.

Soap Saver Tray

Soap Saver Tray

Drains water so your bar dries between showers and lasts longer.

Soap Bags (2-Pack)

Soap Bags (2-Pack)

Soft but exfoliating. Big lather, and they use up every last sliver.

30d Money Back Guarantee
All Soaps Made in the USA
High Quality Ingredients

Good questions. Straight answers.

Bar soap always dries me out. Why would this be different?

Most bar soap is made to clean and nothing else, and plenty of it strips your skin as much as body wash does. We cold-process our bars, which keeps their moisturizing ingredients intact, and pack them with shea butter and jojoba oil. In our clinical study of 32 subjects, skin hydration went up nearly 78% within 15 minutes of washing.

What's in the Dry Skin Starter Bundle?

Six full-size moisturizing bars, a soap saver tray, and a 2-pack of soap bags. You get 10% off the whole bundle and free U.S. shipping. The discount is applied at checkout, so there's nothing to type in.

Can I choose my own bars?

Yes. The bundle starts with six of our most popular scents, and you can tap Edit to swap any of them before you check out. Repeats are fine.

I have sensitive skin. Will this work for me?

In our 32-person clinical study, every participant reported no itching or stinging, and 100% called it gentle and non-irritating. If you'd rather skip fragrance entirely, Just Soap is the same moisturizing formula with no added fragrance.

Why does it cost more than drugstore soap?

Each bar lasts 3 to 4 weeks of daily showers, which works out to about 27 cents a shower. Keep it on the soap saver tray between showers so it dries out and lasts even longer.

What if it's not for me?

Your first soap order is covered by our 30-day money-back guarantee. If you've tried it and don't like it, let us know and we'll refund you.

Customer Reviews

Ready to soothe your dry skin at the source?

Six moisturizing bars, a soap saver tray, and two soap bags, with 10% off the whole bundle and free U.S. shipping.

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30-day money-back guarantee

*Clinical study of 32 subjects, PCR Corp, Report CKYMOS1M, July 2025. Hydration results are the mean increase from baseline after one application. Skin barrier results were measured. Gentleness, residue, and dry patch results are self-reported. Individual results may vary.